Pizza Union - Superfast fresh-made artisan pizza
Pizza Union cooks an authentic Italian, fresh-made, stone-baked pizza. Design support for the four venues ranging from above counter, cocktail & takeaway menus, aboards and sales brochure.
Main Menu Overhead Display Boards
When you've got queues out the door at lunchtime, nobody wants a menu that's hard to read. Customers need to see what they want instantly so orders keep moving smoothly.
We stripped back the menu clutter and dialed in the typography. The core pizza choices, with dietary choices, and quick extras are laid out clearly so customers can pick their meal in seconds and keep the line flowing. Keeping it Super fast!
Window Menu Displays
People walking past need a quick glance at the menu and the prices before deciding to step inside.
The core pizza lineup out to the street front, designing clean window menu layouts that mirror the internal boards. It gives passersby an instant look at the offerings and affordable price points, removing the hesitation and tempting them straight through the door.
On Table Cocktail Menu
Once customers have their pizza, the goal is to get them to stay a little longer, grab a drink, and boost the average order value without feeling pushed.
A dedicated cocktail menu on table that puts high-margin options front and centre. By using clear visual hierarchy and friendly typography, it makes adding a drink an easy, impulse decision.
Business Summary Brochure
When expanding into new locations, Pizza Union needed a clean, professional document to pitch the concept to landlords, investors, and local planning authorities.
A concise business summary brochure that clearly breaks down the brand identity,target demographic, and operational footprint. By organizing complex venue requirements, like footfall needs, floor space, and extraction specs, into sharp typography and scannable layouts, it presents a compelling, highly credible case for prospective sites.
